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1 minute read | Social Media Marketing

12 Reasons You Shouldn't Invest in Social Media Marketing

Matthew Hart

Written by Matthew Hart

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We get asked a lot if social media marketing is worth it. We believe it is 100% but, if you find yourself in one of the categories below, it's time to change things up.

  1. You are just doing it because everyone else it doing it
  2. You don't believe in modern marketing
  3. Your business doesn't have a marketing budget
  4. You don't want to grow
  5. You assume people aren't thinking or talking about your business online
  6. You don't want to create a relationship with your tribe
  7. You don't need to tap into viral marketing channels
  8. You don't care about your brand image
  9. Your grandmother won't post for your business for free
  10. You want to use the cheapest social media marketing solution
  11. You don't have a business worth talking about
  12. Your team hates to work for you

Social media marketing when done right can give your company a competitive advantage. If not done at all or done without strategy and intention to grow you will do damage to your brand. Remember social media is meant to be social so make sure you're coming at it from a conversational stand-point.

Checkout this resource to help grow your knowledge on the topic of social media marketing:


10 Commandments of Online Marketing

Download this PDF to learn about the 10 Commandments of Online Marketing we have found to be true with online brands that grow on social media.