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3 Points That Support The Gamification Of Digital Marketing

3 Points That Support The Gamification Of Digital Marketing

Gamification is exploding onto the scene in many different industries, and we at WunderTRE think it can benefit business owners when it comes to...

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Tracking Metrics and Progress For Your Business

Tracking Metrics and Progress For Your Business

Every action a business takes has a metric to it, some are positive, others are negative. Where most businesses fail is when it comes to tracking...

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The Untold Story of Shipping Products

The Untold Story of Shipping Products

One of the many things online retailers face is shipping products. While it seems straight-forward on the outside, it's a bit more complex than...

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Selling Your Products or Services Online: Expectations vs. Reality

"I'm going to make millions selling stuff online!" might be what you are thinking in your brain right now. That little small voice wants you to believe that you can spend a day setting up an online...

The Flywheel Model

HubSpot CEO, Brian Halligan at #Inbound2018 broke down how the sales funnel model that our entire industry has been using is hurting us in the long run. There are cracks in the funnel that leak value...

12 Reasons You Shouldn't Invest in Social Media Marketing

We get asked a lot if social media marketing is worth it. We believe it is 100% but, if you find yourself in one of the categories below, it's time to change things up. You are just doing it because...

If you're reading this blog, the power of blogging is being fully demonstrated. But if that's not enough, I'll give you three reasons. Buckle up, this post is going to be informative!

1. SEO

As I've already written about in a previous post "How To Get Found On Google," blogging is an SEO juggernaut. You can utilize its power to get your business found for many different keywords and search terms.

Your website can only talk about so much before it becomes to wordy or unclear of its purpose. Blogging helps you extend the conversations in a way that Google and other search engines love.

If people find your through a Google search on a topic they need to know more about, they're going to stick around and read it, which means you'll have a higher time-on-page.

2. Expertise

If you blog about a certain topics and blog about them often, you'll begin to show your expertise on the subject to your readers and the world. Also, the more you talk and write about a subject the more you learn, so you'll become more of an expert as you go a long!

If you're consistent with your content and back up your writing with facts, there's no doubt you'll become known as an expert in the field.

3. Speak To More People

Everyone is different. Some people love to write, some love to watch videos, some like to listen to podcasts, and some love to read. Blogging helps you reach the people that would rather read vs. watching or listening. It's just another medium that you can put your brand on, and that's always a win!

It's totally appropriate to use blogs as a transcription for your video or audio content. You could also use it as an extension of your Video or Audio in order to get more people involved across all your channels!

Wrapping it up

I say it often, but there are still not enough business owners taking advantage of blogging. Between the benefits I've listed above and the many others I have listed, you can't afford to not try it out for yourself!